We have carefully analyzed the quick serve food production process and determined that we should demand a delivery system which ensures friendly, efficient execution to deliver quality to our customers. The process has been designed for maximum speed of delivery while maintaining the highest quality to ensure that each of our customer's expectations are exceeded. Each of our stores will include more than enough terminals so that you are able to place your order and maintain less than a two minute average wait time. We make sure that every customer is happy with their experience. Please read on to learn more about the Brooklyn Bagel Way!
The Brooklyn Water Works
The layout at The Original Brooklyn Water Bagel Co.® has a dramatic "see-through" preparation and delivery area that allows you, the customer, to experience the entire bagel baking process from start to finish. Upon entering our restaurant, you will be looking through a glass enclosure which will enable you to view our impressive and proprietary water treatment system at work. The system is known as the "Brooklyn Water Works" and features a replica of an old Brooklyn water storage tower, piping, valves and filters used to “Brooklynize™” any source tap water and then store and dispense that healthy water throughout the restaurant. Pure “Brooklynized™” water is used in every recipe, beverage, ice cube and kettle used to boil our bagels – essentially all the products our loyal customers consume. With this technology, we are able to make authentic Brooklyn bagels anywhere in the world!
Baking your Bagels the Traditional New York Way
The entire bagel making process is also completely visible, from the mixing of the dough using the company’s secret recipe and the purified Brooklynized™ water, to the automated bagel machine, where you can observe our dough being rolled into bagels and placed on the baking racks. After proofing overnight in our walk in refrigerator, the bagels are boiled in a kettle of Brooklynized™ water. Once the bagels exit the kettle, they are placed into our custom seeding system. The bagels are then placed into a traditional, revolving shelf oven, expressly made for baking bagels, where they are baked to a golden brown with a real crunchy crust in the tradition of the best New York bagel bakeries. The bagels are removed piping hot and ready to serve. You may then walk over to our front counter where you can place your order for any product on our great-tasting menu!
Iced Coffee Cubsta®
One of the most exciting and innovative new concepts from The Original Brooklyn Water Bagel Co. is the innovative Iced Coffee Cubsta, which is a unique and proprietary process for manufacturing and dispensing iced coffee cubes, which creates a more robust flavor to the coffee as it melts. Surrounded by a state of the art coffee bar and flavored cream dispensers, this cutting edge concept is poised to revolutionize the iced coffee market!
"Don't have a meltdown" try our Iced Coffee Cubsta!"
Brooklyn Beverage Stations
Adjacent to the front counter, a long counter contains the beverage station where gourmet coffees and tea, as well as a variety of soft drinks are available. All beverage elements draw their water from the Brooklyn Water Works, ensuring the highest quality water for coffee, soft drinks and ice are used. Our Brooklynized™ water is also bottled and sold at each location.